I'll start by confessing that I don't use my Instagram story a lot. Probably because I'm not very good at it. But I've been doing a little bit of research and found some really great ways in which you can use your viewer Instagram story. Read on to find out how these seven methods could be used to grow your following and make the most of your stories.
7 Ways To Use Your Viewer Instagram Story
If you're like most people, you probably have a love-hate relationship with your viewer Instagram story. On the one hand, it's a great way to keep up with what's going on with your friends and family. On the other hand, it can be a little bit overwhelming trying to keep up with all the different stories. Luckily, there are a few ways that you can use your viewer story to your advantage. Here are 7 ways that you can use your viewer story to get the most out of it:
1. Share behind-the-scenes content
2. Show off new products or services
3. Share customer testimonials
4. Offer exclusive deals and discounts
5. Host a contest or giveaway
6. Share user-generated content
7. Drive traffic to your website or blog

1. Share behind-the-scenes content
Your viewer IG story is a great place to share behind-the-scenes content from your business. This is a great way to give your followers a peek into what goes on behind the scenes and how you operate. It can also be a great way to show off your company culture and what makes your business unique. When sharing behind-the-scenes content, make sure to keep it interesting and engaging. Show off your personality and let your followers get to know you and your business better. Keep it real and don't try to put on a show, your followers will appreciate the authenticity.
2. Show off new products or services
If you've got a new product or service to show off, using your Viewer Instagram Story is a great way to do it! You can take advantage of the fact that people are already on Instagram, and use your Story to give them a sneak peek of what you've got. To do this, just create a new story and make sure to tag it with the relevant product or service. Then, add some text and/or photos showing off what's new. You can even include a call-to-action (CTA) if you want viewers to take some kind of action, like visiting your website or checking out your product. Remember to keep your Viewer Instagram Story updated regularly so that people know to check back for new products and services. And if you've got something really special, consider making it a featured story on your profile!
3. Share customer testimonials
The best way to show your audience that you're credible and trustworthy is to share customer testimonials. Customer testimonials are a great way to build social proof and show your audience that others have had positive experiences with your brand. When sharing customer testimonials, be sure to:
- Share testimonials from a variety of customers, including both men and women
- Use high-quality images or videos
- Share customer testimonials that are relevant to your products or services
- Keep the testimonials short and sweet
- no more than a few sentences
By following these tips, you can ensure that your customer testimonials are effective in building trust with your audience and convincing them to buy from you.
4. Offer exclusive deals and discounts
As a small business, it's important to offer your customers deals and discounts that they can't find anywhere else. This will help to build loyalty and keep them coming back for more. One way to do this is to create an Instagram Story that offers a discount code or exclusive deal. make sure to include a call-to-action so your viewers know how to take advantage of the offer. You can also use this as an opportunity to upsell by offering a higher discount for those who purchase more than one item.
5. Host a contest or giveaway
If you want to really capture your viewer's attention, try hosting a contest or giveaway on your Instagram story. This is a great way to get people engaged and talking about your brand. To make sure it's successful, make sure the prize is something that your target audience would be interested in and make the rules easy to follow.
6. Share user-generated content
If you want to really get the most out of your viewer Instagram story, consider sharing user-generated content. This is a great way to show off your products or services in a real-world setting and it also lets your fans and followers feel like they're part of your brand. To do this, simply encourage your followers to share photos or videos of themselves using your product or service with a specific hashtag. Then, repost some of the best submissions to your story. Don't forget to give credit to the original poster!
7. Drive traffic to your website or blog
There are a number of ways you can use your Instagram Story to drive traffic to your website or blog. By including a link to your website or blog in your Instagram Story, you can make it easy for viewers to find and visit your site. You can also include a call to action in your Instagram Story, urging viewers to visit your site. And, if you have a strong social media following on other platforms, you can share links to your website or blog on those platforms as well, driving even more traffic to your site.
Conclusion
There you have it — 7 ways you can use your viewer Instagram story to your advantage. By incorporating some of these tips, you can turn your story into a powerful marketing tool that will help you connect with your audience and achieve your business goals.